Meg by Design is a timeless women’s clothing range created without seasons, time, or age. Every piece is made with integrity, designed to build upon through the years, and serve as a canvas for personal expression. The Amani Collection, meaning “peace” in Swahili, reflects this perfectly — focusing on comfort, connection, and lasting style.
Photographed in Lamu, a small island off Kenya’s coast, the campaign captures a place where time slows and life is simple. Inspired by centuries-old indigo dyeing traditions, natural fibres, and flowing silhouettes, this collection invites ease and movement. New colours like cobalt, fuchsia, indigo, and soft pink join Meg’s classic black and white, offering fresh ways to express your style.